Destination America is a television network that boasts a wide variety of goofy shows, most of which are fictional documentaries or are directed in a reality-television show style. Shows range from "Hillbilly Blood" to "When Ghosts Attack".
The channel is very eclectic but not serious or educational in any way, so I wanted to create promo videos that expressed their goofy and weird variety of shows.
I also redesigned their logo. Their original logo was not very memorable and it's meaning was lost on many viewers. After playing with a lot of different options, I decided design their logo to to represent a destination-marking flag with references to the American flag.
